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We at Focus want every moment you spend out on your course to feel unique. And for you and your bike to be the perfect unit. That's why we don't build just any bikes. We create performance bikes. Bikes for the ultimate riding experience. That's what we strive to achieve every single day.

With the commitment and ideas of people who've turned their greatest passion into their profession. After all, the roots of both brand and founder are firmly planted in cycle racing. We're presenting our idea of the perfect bike with our Factory Spec series. Independent from market research, sales strategy or marketing ideas. We know what your idea of the perfect bike is too. Because we listen – and get you involved. On social media. At events. And, above all else, in our Experience campaigns.
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